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"You must do what you feel is right, of course."

- "Ben" Obi-Wan Kenobi

Developing the habit of setting and achieving realistic goals is important to any career for a number of reasons, not the least of which is boosting confidence. Breaking down large goals into manageable steps offers a roadmap to your dreams. Making your goals realistic and attainable make yours dreams more accessible and increases your chances of realizing them. There are no guarantees, which makes every advantage you can get all the more valuable.

Web advertising provides greater convenience and broader reach than any previous form. Broadcasts are limited by range, posters and billboards limited by proximity and ; online advertising offers a global reach.